Kitsune Japan banners on the back of the jacket, shot on the High Line

North American red foxMade by hand

We start with the fur

What we stand for

Lasting pieces

Kitsune was born from a simple yet profound realization: modern fashion does not have to come at the expense of our planet. Our brand represents a harmonious blend of natural beauty and thoughtful curation. What began as a quest for the perfect, enduring fall and winter garment evolved into a mission to challenge the fast-fashion culture.

How it is made

The artisanal craft

Every Kitsune piece is a masterclass in design. We partner with master craftspeople who understand the unique architecture of North American fox fur. From the initial hand-selection of pelts to the final, meticulous stitching, our garments are built to transcend seasonal trends. A Kitsune piece is not just an acquisition for today; it is an heirloom designed to be passed down through generations.

The Fox Pelt Jacket worn in profile, fox hood up, on a stairwell
Undyed, natural-color fox fur

Real fur. Made by hand.